This is divine perfumery,” an Oud master distiller once said. Today the most noble natural fragrance in the world, extracted from the bark of a tree native to the forests of Assam, is an international luxury. Its musky, woody and earthy smell is the most loved olfactory note in the Middle East. Aided by increasingly creative experiments, the inexplicable magic of Oud continues to inspire innovations in both the Middle East and the West.
